It's exciting to see Diageo's focus on diverse female talent, with the company's external support for women's achievements being just as strong as it is internally.
Diageo has welcomed Colombian singer-songwriter Karol G into the Diageo family as its new Smirnoff ambassador for North America, Latin America, the Caribbean, and Spain.
Karol G's work will center on the importance of self-empowerment and the celebration of Latin Culture in North America.
Prominent female presence in the Latin music scene
Karol G is predominantly described as a reggaeton and Latin trap artist. She has also has experimented with a variety of further genres.
Karol G is noted for her prominent female presence in the reggaeton scene and in 2018 won the Latin Grammy Award for Best New Artist and has been nominated for several Billboard Latin Music Awards and Premios Lo Nuestro awards.
Work for a company celebrating and championing diversity
Diageo knows that the best performing businesses prioritize inclusion and diversity and that it is crucial to create a culture with inclusion and diversity at its heart.
Diageo depends on recruiting, retaining and developing diverse talent with a range of backgrounds, skills and capabilities.
If you want to contribute your diverse skills and experiences, search the latest jobs with Diageo.
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Disclosure: Where Women Work researches and publishes insightful evidence about how its paid member organizations support women's equality.